Fruit baskets are facing growing pressure from gift cards, but with the right program, retailers can still make a bundle off these holiday favorites
Sales of fruit baskets — a familiar holiday gift that's great for business clients, co-workers, relatives and friends — have slowed during the past few years. This hasn't posed a problem for the bottom line at most supermarkets, since many of those holiday sales have just shifted to gift cards. However, retailers still looking to showcase their company's fresh, store-made specialties, or highlight the quality of their produce during the holiday season, are finding that custom-made basket ...
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