DENVER — The National Cattlemen's Beef Association, building on the success of its expanded roster of grilling and tailgate promotions in 2008, has scheduled a series of events that will span the entire year in 2009. In previous years, NCBA has focused it promotional activity on the summer grilling season. Last year, however, it extended promotions through September with tailgate-party-related partnerships and events. The results? Sales of beef in pounds were 2.3% higher than for the same ...

REGISTER TO VIEW THIS ARTICLE - Register for a Free Account

Why Register for FREE?

Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick.  What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
 

Click here to read the FAQ page if you have any questions (opens in a new window)
 

Attention Paid Print Subscribers:  While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.

Already registered? here.