WEST DUNDEE, Ill. — Supermarkets may be promoting fresh foods less often and less aggressively in an effort to manage their margins as food input costs rise, according to an analysis of circular ad counts conducted by the Perishables Group here. Circular ad counts declined in all fresh food departments except the bakery during the 52 weeks ending Sept. 24, 2011, the consulting group writes in this year’s final installment of its newsletter series examining how the fresh food ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive complimentary access to the SN salary survey data tables.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.