According to a report from Reuters, a lawsuit filed in the Superior Court of California in Los Angeles County accuses Kroger Co. of deceiving consumers with the labeling of its Simple Truth store brand chicken products. The complaint contests the branding the products "cage free" and "humanely raised." The complaint claimed that Simple Truth chicken don't receive different treatment than mass-produced chickens since broilers are typically raised without cages anyway ...

REGISTER TO VIEW THIS ARTICLE - Register for a Free Account

Why Register for FREE?

Salary Survey 2015

Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick.  What are you waiting for! In addition you will also receive complimentary access to the SN salary survey data tables.

Click here to read the FAQ page if you have any questions (opens in a new window)

Attention Paid Print Subscribers:  While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.

Already registered? here.