Marc Giroux, VP and chief marketing and communications officer, at Metro received SN's 2014 Marketer of the Year award. Giroux received the award at the 2014 FMI Midwinter Executive Conference in Phoenix. The award is sponsored by Acosta Sales & Marketing.
View Video: Giroux says customer-centricity is core Metro strategy
Supermarket Guru Phil Lempert samples five new products this week: dragon fruit slices; vanilla maple frozen dessert; peppermint chocolate flavored peanut butter spread; spiced cherry zero calorie soda; and dark chocolate and quinoa Keeno Krunchies....More
Customers want to be healthy, but often the need for a quick and inexpensive run around the supermarket prevents smart purchase decisions. Healthy choices should be easy to find and customers should be directed to them....More