A&P Calendar Delivers Healthy-Living Message
Jan 5, 2010 6:00 AM
MONTVALE, N.J. — A&P is distributing 2010 health-themed calendars packaged with $45 in coupon savings.
The “Live Better!” calendars — available at the pharmacy departments of the retailer’s A&P, Waldbaum’s, Pathmark and Super Fresh banners — are filled with photos of people engaged in physical activities like ice skating, swimming and bicycling.
Along with the photos, certain months of the year have ads for a different A&P store brand, including Greenway natural products, America’s Choice, Live Better! health and beauty care items and America’s Choice Kids.
The back of the calendar contains three pages of coupons for national and private-label brands, most of which are health and beauty care products.
Offers include $1 off Bayer Aspirin; $2 off Live Better! Whitening Wraps; and $1 off Nature’s Bounty vitamins.
Read More of Today's Headlines
Read More of Today's Headlines
Acceptable Use Policy blog comments powered by Disqus
Subscribe / Renew to Supermarket News
The most reliable source of industry news and insight...in print and online.
- Subscribe Today and gain instant access to the online SN Archive
- Renew
- Sign up for email newsletter
advertisement
Rick Brindle
View All Online Grocery Questions
Diane Tielbur
View All Occasion Based Marketing Questions
Viewpoints
advertisement
Most Viewed News
SN Editorial Videos
The Lempert Report
Marketing analysis, issues and trends from supermarket industry analyst Phil Lempert.
The Role of Technology at Save Mart Supermarkets
Aashish Chandra, senior director of IT Save Mart, talks about his company's approach to technology.
SN Sponsored Videos
Pan-Oston Mobile Innovation Centers Tour
The Supermarket Guru shows the front-end technology you can experience during the tour.




ShareThis

David Orgel: 







