Kmart Offers Discounts to Unemployed in Michigan
Jul 2, 2009 6:00 AM
HOFFMAN ESTATES, Ill. — Kmart has introduced the Kmart Smart Assist Savings Card in Michigan, offering 20% discounts on more than 1,200 private-label grocery and drug-store items to unemployed shoppers in the state. Verifiably unemployed Michigan residents who register at kmart.com can receive the discount card, which is valid for up to six months.
"Unemployment is severely impacting our Michigan communities, so we knew we had to step up to the plate and do what we could to help Kmart customers continue to provide their families with the staples they need, even on a tight budget," Kmart said in a prepared statement.
Kmart had been based in Troy, Mich., before its acquisition by Sears Holdings, based here. The Kmart program follows a similar launch last month by Spartan Stores in which the Grand Rapids, Mich.-based retailer and wholesaler is offering discounts to some laid off General Motors workers.
Read More of Today's Headlines
Read More of Today's Headlines
Acceptable Use Policy blog comments powered by Disqus
Subscribe / Renew to Supermarket News
The most reliable source of industry news and insight...in print and online.
- Subscribe Today and gain instant access to the online SN Archive
- Renew
- Sign up for email newsletter
advertisement
Rick Brindle
View All Online Grocery Questions
Diane Tielbur
View All Occasion Based Marketing Questions
Viewpoints
advertisement
Most Viewed News
SN Editorial Videos
The Lempert Report
Marketing analysis, issues and trends from supermarket industry analyst Phil Lempert.
The Role of Technology at Save Mart Supermarkets
Aashish Chandra, senior director of IT Save Mart, talks about his company's approach to technology.
SN Sponsored Videos
Pan-Oston Mobile Innovation Centers Tour
The Supermarket Guru shows the front-end technology you can experience during the tour.




ShareThis

David Orgel: 







