As the leading sales and marketing agency in North America, Advantage Sales and Marketing is committed to building brand value for manufacturers and retailers through insight-based, integrated sales and marketing solutions.
Aldi has become much more promotional lately. This surprised me, since their value is clearly evident in their everyday shelf prices, which typically run a third less than comparable items in non-discount stores....More
For our 2015 predictions, we tapped two groups of people who know the industry inside and out: our incomparable IdeaXchange Xperts — from SN’s idea-sharing platform for expert contributors — and our own editors....More
Snack Food Association president and CEO Tom Dempsey urged Congress Wednesday to approve the Safe and Accurate Food Labeling Act, which would prevent individual states from mandating GMO labeling....More
A recently released study from LoyaltyOne shows ethnic shoppers are not finding the products they want in their local stores, and these customers would buy more from stores that stock ethnic products than the typical shopper....More