Publix Renews Store-Brand Promotion
Apr 11, 2008 6:00 AM
LAKELAND, Fla. — Publix here reintroduced its store-brand challenge yesterday. As part of the promotion, shoppers who purchase one of three featured national-brand products through April 16 will receive the Publix-brand equivalent free. Customers are limited to one of the following deals; buy one 10.4-ounce box of Kellogg’s Nutri-Grain Strawberry Cereal Bars and get one 10.4-ounce box of Publix Strawberrry Fruit & Grain Bars free; buy one 12-ounce box of Kellogg’s Special K Red Berries Cereal and get one 12-ounce box of Publix Crunchy Rice & Wheat with Strawberries Cereal free; or buy one 9-ounce box of Betty Crocker Shark Bites and get one 9-ounce box of Publix Sharks Snacks free.
Publix Invites Shoppers to Buy One, Get Theirs Free
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