Wal-Mart Promotes Great Value With Recipe Videos
Aug 12, 2009 6:00 AM
ShareThis
BENTONVILLE, Ark. – Wal-Mart here is promoting its Great Value brand with online cooking videos hosted by chef Dave Lieberman, host of the Food Network’s Good Deal show.
In the video currently featured on Walmart.com, Lieberman shows viewers how to turn a $3 bag of Great Value Frozen Berry Medley into compote used in recipes for a Fruit & Yogurt Parfait and Dave’s Berry Compote and Angel Food Cake. Roasted Rosemary Chicken with Berry Balsamic Sauce is also demonstrated by the budget-friendly chef and cookbook author.
“Everyone love berries,” says Lieberman. “That’s why I always keep a bag of Great Value frozen berries on hand. I can use them in all kinds of meals throughout the day.”
Printable recipes include estimated costs per serving.
Read More of Today's Headlines
Read More of Today's Headlines
Acceptable Use Policy blog comments powered by Disqus
Subscribe / Renew to Supermarket News
The most reliable source of industry news and insight...in print and online.
- Subscribe Today and gain instant access to the online SN Archive
- Renew
- Sign up for email newsletter
advertisement
An expert on online groceries answers your questions.
Rick Brindle
View All Online Grocery Questions
Diane Tielbur
View All Occasion Based Marketing Questions
Viewpoints
David Orgel: 
Phil Lempert: WH Refresh Blog
Bob Vosburgh:advertisement
Most Viewed News
SN Editorial Videos
The Lempert Report
Marketing analysis, issues and trends from supermarket industry analyst Phil Lempert.
The Role of Technology at Save Mart Supermarkets
Aashish Chandra, senior director of IT Save Mart, talks about his company's approach to technology.
SN Sponsored Videos
Pan-Oston Mobile Innovation Centers Tour
The Supermarket Guru shows the front-end technology you can experience during the tour.
