Appeal to health-conscious consumers with liquid eggs The liquid eggs category is growing, with volume sales increasing by close to one million from 2010 to 20111. Liquid egg whites are driving that growth2, bringing in a new, younger consumer. These consumers, who come from larger, higher-income households, are making healthy eating choices every day, and are looking for nutritious, natural alternatives when it comes to protein-based meals – liquid eggs are a good solution. Hitting the ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.