SUPERMARKET NEWS SHOPPER MARKETING REPORT

SUPERMARKET NEWS SHOPPER MARKETING REPORT

This SN exclusive report surveys two groups - consumers and the food industry - comparing their perspectives on what constitutes value for today's shoppers as they face an uncertain economy....More
Featured Infographics
Mar 25, 2014
Datasheet

SN Price Check: Washington, D.C.

Walmart was a clear winner in terms of pricing, Safeway was just as clearly the winner in terms of store appearance and ease of shopping in a mystery shop conducted over the course of three different weeks in the Washington, D.C....More
Mar 12, 2014
Datasheet

IRI Infographic: The formula for high-octane CPG fuel  

An IRI infographic featuring usage group growth and other takeaways from the 2013 New Product Pacesetters....More

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