BALTIMORE — Due to the availability of natural and organic products in multiple retail channels, retailers looking to differentiate should carry a selection of products based on making the choice as to what to purchase easier on the shopper, according to speakers and retailer attendees at the Natural Products Expo East here yesterday. “Shoppers are coming into your stores are not looking for products, they are looking for ideas and what’s new. They say, ‘I don’t have time to think about it ...

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