Updated with new characters and graphics, lunch kits are a must have back-to-school item, perfectly suited to the grocery aisles
For kids getting back to school this week, carrying the hottest lunch kit gear is an annual rite of passage. The food containers that kids take from home to school lunchrooms have come to define who they are since most get to choose what they want. Those lunch carriers, which turn into keepsakes, are tied to a child's history, generation and cultural childhood. It started with the Hopalong Cassidy lunch kit of the '50s that retailed for 39 cents and sold 600,000 units in its first year. ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive complimentary access to the SN salary survey data tables.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.