The recession has led to a steady increase in over-the-counter medicine sales, but private-label brands are enjoying most of the benefit
When struck with coughs, colds or the flu, shoppers are becoming more likely to seek advice from their supermarket pharmacist and turn to over-the-counter remedies for relief. The reasons are straightforward. In-store clinics have become more prevalent. And, the prolonged recession has caused many people to lose their health insurance, and led many others to avoid copays for doctor's visits and prescription drugs for less serious illnesses. “The recession has also aided sales [of OTC ...
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