It is no surprise nonfood private label will get a boost in poor economic times. But retailers add a caveat — nothing sells without quality and value. Bi-Lo, Mauldin, S.C., is capitalizing on the opportunity to boost its nonfood private-label profits through its Top Care and Paws Premium brands. The retailer also offers private-label metal bakeware, batteries, light bulbs, pet supplies and photo supplies. “We position our corporate brand as a value alternative to the name brand,” said Bill ...

REGISTER TO VIEW THIS ARTICLE - Register for a Free Account

Why Register for FREE?

Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick.  What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
 

Click here to read the FAQ page if you have any questions (opens in a new window)
 

Attention Paid Print Subscribers:  While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.

Already registered? here.