Mass merchants and drug stores have pressured the supermarket industry’s position in the seasonal merchandise category, but some chains are still succeeding
Grills, back-to-school supplies, Halloween costumes and Christmas decorations were all once reliable profit generators for supermarkets. But it's no secret that the advent of supercenters, dollar stores and discount formats has put the squeeze on the seasonal merchandise category. The ongoing recession has, if anything, worsened the trend of shoppers migrating to other formats for their general merchandise purchases. Most supermarkets can still do well with commodity products and seasonal ...
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