Candles present multiple opportunities for supermarkets to appeal to shoppers’ senses and spiritual well-being
Supermarket retailers surveyed by SN are optimistic about candles as they anticipate brisk sales during the winter — the peak selling season for the category. According to the National Candle Association, 35% of candles are sold during the holiday period. However, this season the category will be hampered with rising costs due to high crude oil prices, and a weak economy that discourage discretionary spending. ICIS, an online chemical industry news service, reported last week that the cost ...
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