If Jeff Martin could answer the question of how each one of 49 million people in Ahold USA’s marketing areas defines “value” as it relates to food shopping, he would find a way to deliver it to them. The executive vice president of merchandising and marketing for Ahold USA Retail leverages all the tools at his disposal to get as close to that answer as he possibly can, and seeks to provide solutions that make Ahold’s 750 Stop & Shop, Giant-Landover and ...

REGISTER TO VIEW THIS ARTICLE - Register for a Free Account

Why Register for FREE?

Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick.  What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
 

Click here to read the FAQ page if you have any questions (opens in a new window)
 

Attention Paid Print Subscribers:  While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.

Already registered? here.