LAS VEGAS — In an effort to boost sales in Center Store, Wakefern Food Corp. is engaging in several pilot tests at member-owned ShopRite stores to reinvent their aisles category-by-category, an executive at the Keasbey, N.J.-based cooperative told a workshop session last week at the 30th annual convention of the National Grocers Association here. After rearranging pet-related food and nonfood items a year ago “to engage customers the way they want to buy,” sales at the ...
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