The spring conference of the Association of Coupon Processors was one of the best conferences I've been to in a long time. The theme was "100 Years and Still Counting," commemorating the 100th anniversary of the first coupon. Jane Perrin, from NCH Promotional Services, gave an excellent presentation on the history of couponing in the United States. Here are the highlights: The first coupon was distributed in 1894 by Coca-Cola for a free glass of Coke at your local general store. The company ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Registering for content on Supermarket News will give youINSTANTaccess to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’sFREE, easy and quick. What are you waiting for!In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
Attention Paid Print Subscribers: While you have already been grantedfreeaccess to SNwe ask that youregister now.We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.