CINCINNATI -- Dairy's new 3-A-Day for Stronger Bones campaign has received a key vote of support from a national supermarket retailer, giving it strength to fight off charges of plagiarism from the produce industry's older, long-established 5-A-Day for Better Health program. Kroger Co. announced its participation in 3-A-Day, with plans to implement the theme in dairy departments in all divisions, according to chain officials. "We plan to promote the campaign in a variety of ways, including ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Registering for content on Supermarket News will give youINSTANTaccess to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’sFREE, easy and quick. What are you waiting for!In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
Attention Paid Print Subscribers: While you have already been grantedfreeaccess to SNwe ask that youregister now.We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.