CLEVELAND — SN partnered with ECRM (Efficient Collaborative Retail Marketing) to hold the “New Directions in Hispanic Marketing” Hispanic-marketing roundtable. Each year, ECRM hosts about 100 “efficient program planning sessions (EPPS),” or meetings during which retailers and manufacturers meet to discuss ways to improve sales, reduce expenses, and go to market faster and more efficiently. The EPPS events focus on one-on-one planning sessions scheduled between buyers and sellers to review ...

REGISTER TO VIEW THIS ARTICLE - Register for a Free Account

WhyRegisterfor FREE?

Registering for content on Supermarket News will give youINSTANTaccess to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’sFREE, easy and quick. What are you waiting for!In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.

Click here to read the FAQ page if you have any questions (opens in a new window)

Attention Paid Print Subscribers: While you have already been grantedfreeaccess to SNwe ask that youregister now.We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.

Already registered? here.