LAS VEGAS -- Retailers, studios and distributors are pushing for a more efficient supply pipeline for supermarket video. The rental and sale of videos in supermarkets is still a relatively young business, untouched in many ways by the animosities of the past that have hindered the development of partnerships in other categories. In video, retailers, studios, distributors and all the related departments and third-party cross-promoters have had an opportunity to start fresh. The result has ...

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