Aleve captured a 4.8% share of the $1.3 billion analgesics market sold through food stores for July, according to Towne-Oller & Associates, New York, a subsidiary of Information Resources Inc., Chicago. The product, containing 200 milligrams naproxen and 20 milligrams sodium, was launched in mid-June by Procter-Syntex Health Products Company, a joint venture of Syntex Corp., Palo Alto, Calif., and Procter & Gamble, Cincinnati, after the companies gained approval to switch the drug ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Registering for content on Supermarket News will give youINSTANTaccess to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’sFREE, easy and quick. What are you waiting for!In addition you will also receive complimentary access to the SN salary survey data tables.
Attention Paid Print Subscribers: While you have already been grantedfreeaccess to SNwe ask that youregister now.We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.