CONCORDIA, Kan. -- Boogaarts Food Stores here boosted fresh pork sales some 25% during a one-week promotion last month that encouraged shoppers to go "pork crazy." About 80% of the stores' fresh pork items were included in the "Go Hog Wild Sale," which was announced in newspaper ads and via banners strung across the front of the stores and above the meat cases, according to Don Parker, director of meat operations for the 22-unit chain. The lead feature item was a boneless Wilson Corn King ...

REGISTER TO VIEW THIS ARTICLE - Register for a Free Account

WhyRegisterfor FREE?

Registering for content on Supermarket News will give youINSTANTaccess to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’sFREE, easy and quick. What are you waiting for!In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.

Click here to read the FAQ page if you have any questions (opens in a new window)

Attention Paid Print Subscribers: While you have already been grantedfreeaccess to SNwe ask that youregister now.We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.

Already registered? here.