LINCOLN, Neb. -- B&R Foods here is trying to sharpen its focus on service with a program designed to increase awareness of the deli's service function among both customers and employees. The program, dubbed the "Year of the Consumer," is the brainchild of Steve Nelson, deli director for the eight-unit independent. It includes hanging huge banners above the service department proclaiming the stores' commitment to service, as well as programs for retraining for deli employees to improve ...

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