LAS VEGAS -- Buena Vista Home Video, Burbank, Calif., has endorsed the controversial pay-per-transaction, shared-revenue video distribution system for rental products. The Disney marketing and distribution subsidiary announced during the Video Software Dealers Association convention here last week that it has signed a five-year deal to supply products to Rentrak Corp., Portland, Ore. The company also is close to completing a deal with Supercomm, Dallas, said Tania Steele, Buena Vista's vice ...
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