There has been a lot of tinkering with various Internet-based direct-to-consumer selling strategies up to now. Some are the efforts of supermarket operators, some of third parties picking product from active supermarkets and some of third parties with dedicated distribution facilities. Through it all, though, has been the vague impression that a lot of it was makeshift. It has been difficult to accurately portray product on the Internet, and more difficult to get display pages to come up on ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.