BOISE, Idaho -- Albertsons is reaching back into the cartoon archives to promote fresh fruits and vegetables to a new generation of kids at more than a thousand stores throughout the country. The lobby areas at three large-lot Northern California Albertsons stores hosted a gang of animated characters that 30-something parents became acquainted with on Saturday mornings when they were growing up. According to a company source, the events in Watsonville, Roseville and San Leandro attracted ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.