Mon, 2006-02-27 12:00
ANTIOXIDANTS
; 2005; Percent $ Change
Liquid teas: $2.35M; $42.7M; 1,715.2%
Hot cereals: $1.36M; $18.3M; 1,241.1%
Chocolate: $29,040; $2.30M; 7,847.0%
GLUTEN-FREE
2004; 2005; Percent $ Change
Canned soups: $2.93M; $5.87M; 100.4%
Frozen entrees: $1.06M; $2.88M; 171.8%
(1 item, non-ethnic) Granola/yogurt bars
$1.35M; $2.79M; 107.5%
CARB-CONSCIOUS
2004; 2005; Percent $ Change
Powered Soft Drinks: $2.08M; $35.8M; 1,620.1%
Tea mixes: $5.07M; $24.1M; 376.1%
Liquid Creamers: $25.7M; $52.5M; 104.5%
WHOLE GRAIN
2004; 2005; Percent $ Change
Fresh muffins: $11.8M; $34.3M; 190.7%
Cookies: $10.2M; $27.8M; 173.8%
Dry pasta Dinners: $998,440; $6.53M; 560.3%
LOW-GLYCEMIC
2004; 2005; Percent $ Change
Dietetic chocolate: $172,154; $5.51M; 3,103.5%
Health bars/sticks: $379,094; $4.93M; 1,201.5%
Granola/yogurt bars: $123,519; $1.02M; 723%
FAT-FREE
2004; 2005; Percent $ Change
Potato chips: $93.0M; $115.8M; 24.5%
Yogurt: $770.8M; $929.7M; 20.6%
Canned soup: $107.5M; $128.6M; 19.6%
All sales figures rounded up, based on package claims, not ingredient lists.
Includes only Universal Product Coded foods and beverages, sold through combined grocery/drug/mass channels, excluding Wal-Mart Stores.
Source: ACNielsen LabelTrends
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