Classic category management, a business process developed in the 1990s and embraced by the food retail industry, is now being reinvented with a new focus. While retailers found category management to be an important tool in achieving optimal shelf management, they also encountered downsides to the process. For one thing, classic category management is a labor-intensive enterprise that involves between seven and nine steps, from defining the categories themselves to developing strategies ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Registering for content on Supermarket News will give youINSTANTaccess to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’sFREE, easy and quick. What are you waiting for!In addition you will also receive complimentary access to the SN salary survey data tables.
Attention Paid Print Subscribers: While you have already been grantedfreeaccess to SNwe ask that youregister now.We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.