1912 Post by Post a mail-in coupon offer for free sample of Postum cereal-based beverage in various U.S. farm journals. "Free to you," read the ad. "For a 2c [sic] stamp (for postage) with attached Coupon we will send to any reader of this paper a trial tin (enough for 5 cups) of Instant Postum." 1933 Clip and Sip Kool Aid (then owned by Perkins Products Co.) runs a colorful ad in Ladies Home Journal magazine, which includes a coupon for a free 5-cent package of the soft drink mix. The ...

REGISTER TO VIEW THIS ARTICLE - Register for a Free Account

WhyRegisterfor FREE?

Salary Survey 2015

Registering for content on Supermarket News will give youINSTANTaccess to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’sFREE, easy and quick. What are you waiting for!In addition you will also receive complimentary access to the SN salary survey data tables.

Click here to read the FAQ page if you have any questions (opens in a new window)

Attention Paid Print Subscribers: While you have already been grantedfreeaccess to SNwe ask that youregister now.We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.

Already registered? here.