CHICAGO -- Certified Grocers Midwest, Hodgkins, Ill., has increased warehouse sales by $180 million over the last 32 months through its Vision 2000 Strategic Marketing Plan, according to Elwood Winn, president and chief executive officer. Moreover, it has increased retail sales by more than $300 million through the plan, whose goal is to maximize sales and marketing productivity, he said at a conference here. Now the cooperative is building on those successes. It has completed its 1996 ...

REGISTER TO VIEW THIS ARTICLE - Register for a Free Account

WhyRegisterfor FREE?

Registering for content on Supermarket News will give youINSTANTaccess to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’sFREE, easy and quick. What are you waiting for!In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.

Click here to read the FAQ page if you have any questions (opens in a new window)

Attention Paid Print Subscribers: While you have already been grantedfreeaccess to SNwe ask that youregister now.We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.

Already registered? here.