No snow days are built into the supermarket retailing calendar. The class known as The Ins and Outs of Private Label 101 has been in session ever since that segment of the industry began to take off in the 1960s and 1970s. While much progress has been made since those days, from the quality of private-label products to the attention they receive through merchandising and promotion, there are still plenty of lessons that all involved could learn. For a private-label program to succeed, many ...
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