Supercenters, club, drug and convenience stores gave supermarkets a run for their money this year with new, improved or expanded fresh-food offerings. For all the competing formats, the focus on food was part of a strategy to give customers more reasons to shop at the stores more frequently, and thus boost sales. Convenience and quality -- whether real or perceived -- were defining characteristics of the new products that were launched, even though the initiatives made the distinctions ...

REGISTER TO VIEW THIS ARTICLE - Register for a Free Account

WhyRegisterfor FREE?

Salary Survey 2015

Registering for content on Supermarket News will give youINSTANTaccess to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’sFREE, easy and quick. What are you waiting for!In addition you will also receive complimentary access to the SN salary survey data tables.

Click here to read the FAQ page if you have any questions (opens in a new window)

Attention Paid Print Subscribers: While you have already been grantedfreeaccess to SNwe ask that youregister now.We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.

Already registered? here.