NEW YORK -- Despite negative press on the privacy hazards posed by RFID technology, most consumers have not yet formed a strong opinion about the technology, and many are looking for more information, according to a new study from Cap Gemini Ernst & Young here. As a result, retailers still have time to "include consumers in the RFID discussion," according to the study, "RFID and Consumers: Understanding Their Mind-Set." Retailers should "make it clear that there's something in it for ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Registering for content on Supermarket News will give youINSTANTaccess to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’sFREE, easy and quick. What are you waiting for!In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
Attention Paid Print Subscribers: While you have already been grantedfreeaccess to SNwe ask that youregister now.We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.