NEW YORK -- As benefits from Efficient Consumer Response advances surface, supermarket operators are investing more heavily in meeting consumer needs. This year, leading companies plan to sharpen their customer focus by bolstering perishables, prepared meals, private-label items and in-store service offerings and stepping up customer service and locally directed marketing, according to executives who spoke at Donaldson, Lufkin & Jenrette's Food Retailing Conference here last week. A ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.