PARIS (FNS) -- The power of a customized shopper database and multitiered customer loyalty program is a lot more than a sophisticated luxury for one independent retailer in upstate New York. Rather, it is the strategic muscle that is enabling Green Hill Farms, a single-store operator in Syracuse, N.Y., to compete against some of the most formidable players in the industry, such as Wegmans Food Markets, Rochester, N.Y.; Price Chopper Supermarkets, Schenectady, N.Y., and P&C Food Markets, ...

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