NEW YORK -- FreshDirect here takes advantage of New York's dense population to keep its delivery costs in line. urdays and Sundays. The company recently added another 30 trucks to the fleet. FreshDirect receives more than 2,000 orders per day -- and rejects between 600 and 800 orders because it does not yet have the delivery capacity to handle that volume, according to Joe Fedele, chief executive officer. The average order totals $97. FreshDirect charges $3.95 per order for delivery -- ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.