NEW YORK -- Dial Corp. is now launching line extensions of its popular anti-bacterial liquid soap that were created by a multifunctional brand team. Liquid Dial, the category's leading brand, now comes with moisturizers and vitamin E. Later in the year, a version for sensitive skin will be available. Dial formed the multifunctional team behind this brand three months ago, according to John Teets, chairman and chief executive officer of the Phoenix-based company. It was the latest step in ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Why Register for FREE?
Registering for content on Supermarket News will give you INSTANT access to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’s FREE, easy and quick. What are you waiting for! In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
Attention Paid Print Subscribers: While you have already been granted free access to SN we ask that you register now. We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.