"Data mining" is not yet within the grasp of most retailers, but those building data warehouses today are already reaching for it in hopes of taking decision support to higher levels of discovery. By querying their data warehouses -- massive repositories of information previously stored on multiple, disparate systems -- retailers have extracted fact-based answers to simple questions such as "What were my sales in region A this week, and what is the increase or decrease compared to last ...

REGISTER TO VIEW THIS ARTICLE - Register for a Free Account

WhyRegisterfor FREE?

Salary Survey 2015

Registering for content on Supermarket News will give youINSTANTaccess to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’sFREE, easy and quick. What are you waiting for!In addition you will also receive complimentary access to the SN salary survey data tables.

Click here to read the FAQ page if you have any questions (opens in a new window)

Attention Paid Print Subscribers: While you have already been grantedfreeaccess to SNwe ask that youregister now.We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.

Already registered? here.