The role of direct store delivery in the frozen food aisle is being challenged. At many supermarket chains, the number of DSD frozen food products is shrinking, and retail frozen food executives told SN they expect that trend to continue. Direct store delivery is still a major factor in the distribution and merchandising logistics of two major categories: pizza and ice cream. In addition, DSD is being applied by some chains that are fine-tuning their assortments on a store-by-store basis ...

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