Specialized health and beauty care products for African American consumers is a category few retailers can afford to be without. While many retailers are now focusing on ethnic products, especially for the burgeoning Hispanic population, displays of products for African Americans have been part of supermarket HBC sections for many years. However, while later generations of Hispanic customers tend to acculturate and gravitate to mainstream formulations of national-brand products, ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Registering for content on Supermarket News will give youINSTANTaccess to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’sFREE, easy and quick. What are you waiting for!In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
Attention Paid Print Subscribers: While you have already been grantedfreeaccess to SNwe ask that youregister now.We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.