FARMINGTON, Pa. -- Eighty-five percent of retail marketing executives see pressure to increase their gross sales or their market share as the top challenges they face, according to an industry survey that was one of two studies presented during the Washington-based National Broiler Council's Marketing Seminar here. The study was conducted by Murphy & Associates, a market research and consulting firm to the meat and poultry industry, based in Schooley's Mountain, N.J. The research was ...
REGISTER TO VIEW THIS ARTICLE - Register for a Free Account
Registering for content on Supermarket News will give youINSTANTaccess to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’sFREE, easy and quick. What are you waiting for!In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.
Attention Paid Print Subscribers: While you have already been grantedfreeaccess to SNwe ask that youregister now.We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.