DVD is growing at a rate that surprises its most ardent supporters, and supermarkets are now taking greater advantage of it. Total DVD software units shipped to retailers since 1997 reached 1.6 billion by the end of the first quarter, according to the DVD Entertainment Group, Los Angeles, citing numbers compiled by Ernst & Young, New York. Meanwhile, the number of DVD players sold has reached 60.9 million in 43 million U.S. households, which means more than 10 million have two or more ...

REGISTER TO VIEW THIS ARTICLE - Register for a Free Account

WhyRegisterfor FREE?

Registering for content on Supermarket News will give youINSTANTaccess to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’sFREE, easy and quick. What are you waiting for!In addition you will also receive a complimentary copy of SN's salary survey sent to you by email.

Click here to read the FAQ page if you have any questions (opens in a new window)

Attention Paid Print Subscribers: While you have already been grantedfreeaccess to SNwe ask that youregister now.We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.

Already registered? here.