While retailers are battling the restaurant industry for "a greater share of stomach" on the supermarket periphery, they are finding that restaurant brands are a boon to business in the grocery aisle. The number of restaurant brands on supermarket shelves has increased in the last few years, and retailers agree that this trend will continue. Some of the more well-known brands, such as Taco Bell, Starbucks, Chi Chi's, White Castle, TGI Fridays and TCBY are widely available across the ...

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