NEW ORLEANS -- Produce merchandising and buying may have started out as an art form -- but its future lies in becoming a science, said a produce outlook panel at the Alexandria, Va.-based United Fresh Fruit and Vegetable Association's annual convention here. The panel, consisting of growers, sellers and buyers, said the retail community's push toward Efficient Consumer Response is dragging the industry down the path of scientific marketing based on better information, made available ...

REGISTER TO VIEW THIS ARTICLE - Register for a Free Account

WhyRegisterfor FREE?

Salary Survey 2015

Registering for content on Supermarket News will give youINSTANTaccess to invaluable articles and media content that industry professionals rely on. You will have access to our special reports, feature articles, and industry analysis. It’sFREE, easy and quick. What are you waiting for!In addition you will also receive complimentary access to the SN salary survey data tables.

Click here to read the FAQ page if you have any questions (opens in a new window)

Attention Paid Print Subscribers: While you have already been grantedfreeaccess to SNwe ask that youregister now.We promise it will only take a few minutes! Or visit your profile and add your print magazine account number and zip code.

Already registered? here.