Supermarkets have a challenge that will determine how fast this mature retail channel shows its age. It's a challenge just as important as soaring labor costs and intensifying competitive battles. It's the challenge of attracting younger consumers. Take a look at this week's report on an exclusive survey (Page 14) which, among other points, found that supermarkets need to do a better job of drawing younger shoppers between 18 and 34 years old. Those customers are increasingly patronizing ...
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