B&R Upgrades Acquired Unit tores here recently completed upgrading the video-rental department of a store it acquired in Columbus, Neb., said Bob Gettner, video buyer/coordinator. The retailer put in a new point-of-sale software system and improved signage for the 2,000-tape section that uses the reduced-image card method of merchandising. "Even though it's a small department, we've run some very aggressive advertising," said Gettner. During the four-week grand opening period, "they ...

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